Turn attention into pipeline.
Paid, search, AI-search visibility, and automation.
Buyers decide long before they talk to you.
Most of the buying journey now happens through self-research and AI tools, before anyone fills in a form. If you are not visible and convincing at that stage, you are simply not on the shortlist. Growth and performance is the work of being found, being chosen, and turning that into pipeline you can actually measure.
61%
of the buying journey is done before a buyer first contacts a seller
6sense, B2B Buyer Experience Report, 2025 (opens in a new tab)
94%
of business buyers report using AI during their buying process
Forrester, The State Of Business Buying, 2026 (opens in a new tab)
68%
of US Google searches now end without a click, up from 60% in 2024
One engine, seven working parts.
Take the whole engine or start with a single part. Each one stands on its own and gets stronger next to the others.
Paid advertising
Google, Meta, LinkedIn, and programmatic campaigns built around your ideal customer and optimised to cost per qualified lead.
SEO
Technical, content, and authority work so you rank for what buyers actually search, not vanity keywords.
AI search (GEO / AEO)
Getting found and recommended inside AI-powered chatbots and LLMs, where shortlists now start.
Lead generation & outbound
Targeted lists and sequences that start real conversations with the accounts you actually want.
Email & automation
Nurture flows and marketing automation that move people from mildly interested to ready to talk.
CRM & lifecycle
Clean pipeline stages, lead scoring, and handoffs so nothing leaks between marketing and sales.
Analytics & reporting
One dashboard that ties spend and activity to pipeline and revenue, so every decision is made on evidence rather than opinion.
Five steps, run every month.
1
Audit & baseline
We map what you have, what's working, and where pipeline leaks today.
2
Strategy & targeting
We define the ideal customer, channels, messages, and the numbers we're aiming at.
3
Build & instrument
Campaigns, pages, sequences, and tracking, all set up properly from the start.
4
Launch & optimise
We run it, test against the plan, and cut what doesn't earn its place.
5
Report & scale
Monthly reporting on pipeline and revenue, then we double down on what pays.
We work the whole funnel, not just the top.
Every stage has its own job, its own channels, and its own metric. Traffic at the top means nothing if the bottom leaks.
- AwarenessPaid, SEO, AI search
- InterestContent, retargeting
- ConsiderationEmail, case studies
- IntentOutbound, demos
- CustomerCRM, lifecycle
How buyers find you now.
Google search
Ranked results and ads
We win here with SEO and paid.
AI answers
AI-powered chatbots and LLMs
We win here with GEO / AEO.
You're on the shortlist, in both places.
Concrete deliverables, and one place to see the numbers.
- A prioritised growth plan tied to real targets
- Proper tracking and attribution, set up once and correctly
- Live campaigns across the channels you choose
- Search and AI-search visibility work
- Nurture and automation flows
- A single reporting dashboard, updated monthly
Your month, in one place
Illustrative sample, not client data.
Qualified pipeline
€412k
up 18%
Cost per qualified lead
€184
down 22%
Revenue influenced
€96k
up 11%
Questions
What is GEO / AEO, and why should I care?
GEO (generative engine optimisation) and AEO (answer engine optimisation) are about being found and recommended inside AI-powered chatbots and LLMs. More buyers now ask these tools for a shortlist before they ever visit a website, so if you are not part of those answers, you are invisible at the exact moment a decision starts.
How is this different from SEO?
SEO gets you ranked in traditional search results. GEO and AEO get you cited inside AI answers. They overlap, but the tactics differ: AI tools reward clear, well-structured, credible content they can quote. We do both, so you show up whichever way a buyer looks.
How soon will we see results?
Paid can produce signal within weeks. Search, AI visibility, and compounding pipeline take longer, usually a few months to build real momentum. We set expectations per channel up front and report progress every month.
Can we start with just one channel?
Yes. Many clients start with one thing, like paid or SEO, and add more once it is working. You do not have to buy the whole engine to begin.
How do you measure success?
Pipeline and revenue first: qualified meetings, opportunities, and deals influenced, alongside cost per qualified lead. Clicks and impressions are inputs we watch, not the scoreboard.
How much does it cost?
It depends on how you work with us. A project or a single service is priced for its scope, and we agree the price before any work starts. As a partner, you pay a monthly retainer. On the 20-minute call we tell you where we would start and what it would take.
Make it fly.
Ready to turn attention into pipeline?
Book a twenty-minute call. Tell us what you're working on, and we'll tell you whether we can help and where we'd start.